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May


Make the complex simple.

Effective leaders are master translators.  They know how to distill complex issues and strategies into simple terms that can be understood and acted upon by people at all levels inside and outside the organization. 

Too often, leaders fall into the trap of using jargon, acronyms, buzzwords or technical language that their audiences do not understand.  Sometimes this is a sign that the leader is out of touch; unaware that not everyone is as steeped in “insider language” as they are.  Other times, a leader will hide behind acronyms and jargon simply because they don’t understand the underlying concepts well enough to use plain language.  Finally, they may fear that by simplifying, they won’t sound smart or sophisticated enough. 

Remember that effective communication is not characterized by jargon and complexity.  It is measured by how quickly and accurately the audience understands, retains and is motivated by the message. 

Today, take a look at your communication with a fresh eye.  How can you make your messages easier to understand by those you’re trying to inform, influence and move to act?

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The Authentic Leadership Alliance LLC (ALA) is a leadership and communications consultancy that helps organizations and individuals lead and communicate on purpose – with clarity, conviction and a firm grounding in who they are.

We believe that when a leader, team or organization is authentic and purposeful, they have the potential to achieve extraordinary things. Unlocking that potential is what ALA is all about.

We work with public and private companies, government entities, start-ups and nonprofit organizations. In addition to our consulting and coaching services, we provide leadership speakers and facilitators for a range of events, conferences and meetings.

Our approach is based on the philosophy that to be most effective, especially in an environment of constant change, leaders and organizations must have a clear understanding of who and what they are – their authenticity. With this as an underpinning, we help clients develop breakthrough leadership and communications strategies. Whether this translates into a core messaging platform, change management strategy, a new approach to stakeholder or team engagement, or an integrated strategic communications plan, ALA helps clients move forward with greater clarity, focus and transparency.